The structure of your site should be such that you can categorize information. The method of categorizing and grouping information and the user’s movement in other sub-routes can have a tremendous impact on efficiency, the ability to be identified by search engines, their rank, and the ability to manage sudden traffic. The right choice of data structure plays a decisive role in the success of your site.
Maybe it’s hard for you to know where to start, maybe you know what information you want on your site. But do you know what is the best way to organize this information to give users unconditional access to the level they expect? While providing you with the highest level of search and visibility in search engines according to keywords?
In response, it should be said that what is often considered in Internet marketing is what kind of business you are in? What is the type of structure of your website? Who is your target community? What are your goals? and a host of other parameters
Start with your keywords
The keywords that your potential users are searching for should give you a good indication of the content of the site and the rules and regulations of searching on the site. Choose these words and organize them in logical categories. Categories between the home page about us and contact us will provide you with a navigational structure on the site.
Define your content structure
Look at the outline of your site, keywords, related information or content that you want to include on the site, now define a tree structure of sub-branches in each plan so that the keywords you want are covered. Sort your content so that the most important information is summarized in the highest layers.
This feature allows users to go down in the branches to find more details and of course with less importance. Try not to define too much depth for the branches. Very rarely more than three sub-branches are defined. In some cases, there are exceptions. which we define according to the figure above.
